Go-To-Market Agency
GTM Support for Maritime Industry Suppliers
Ready to Launch Your Innovations to Market?
Ontarget is your Go-To-Market (GTM) co-pilot, bringing over 30 years of experience in B2B high-tech industries across the full Design–Build–Operate (DBO) lifecycle. Together with our trusted partners and affiliates, we support High-Tech and Maritime Industry Suppliers to build or optimize their GTM engine to accelerate market entry, increase wallet share, and boost commercial performance.
With our GTM Diagnostic we pinpoints gaps, accelerators, and untapped market potential. We apply core KPIs - such as CAC, CLV, LVR, and Churn - to sharpen strategy and pinpoint the most effective sales motion.n. Beyond strategy, we ensure your GTM functions - sales, marketing, product, and customer success - are fully enabled and aligned for execution.
Need extra lift? We step in with on-demand sales and marketing support - scalable, Opex-based, and designed to help you grow without upfront capital investments.
Our approach is rooted in a deep understanding of maritime regulations and frameworks, including IMO standards, classification society rules, and flag state requirements—ensuring compliance and commercial impact go hand in hand.


GTM Strategy
Services
GTM STRATEGY
Market Segmentation
Ideal Customer Profile
Customer Journey
Value Proposition & Positioning
Competitive Data & Analytics
Channels & Routes to Market
Revenue Model & Pricing Strategy
Metrics & KPI (CAC,CLV,e.o.)
Continuous Improvement
BRAND STRATEGY & PLANNING
Brand Discovery & Audit
Brand Positioning & Differentiation
Brand Purpose, Vision, Mission
Brand Personality
Voice & Messaging
Brand Storytelling & Content Strategy

GTM Enablement
Services
TECH STACK & INFRA
CRM, Automation (AI)
Customer Succes (CX)
Data Strategy & Model
Implement & Optimize
User adoption
TALENT
GTM Talent Readiness Assessment
Talent Acquisition & Development
Sales Training
LEADERSHIP
Leadership Coaching
Improvement Programs

GTM Execution
Services
DIGITAL PRESENCE
Content Creation & Enablement
Website Optimization
SEO Optimization
Digital Thought Leadership
Community & Trust Building
LEAD GENERATION
Campaign Development & Execution
Conversion Optimization
Lead Nurtering
SEA Strategy & Execution
Analytics & Reporting
ON-DEMAND
Business Development
RFI / RFP Support
Performance Marketing
Sales Support & Coordination
Market Research & Competitive Insights
Faster Time-to-Market
Enhanced Customer Experience
Better Performance Measurement
Enhanced Marketing and Sales velocity
Optimized Sales & Marketing Processes
Scale Capacity Through Automation
Informed Decision-Making by Data Insights
Enhanced Commercial Operations
Stronger Alignment Between Sales, Marketing, and Customer Service
Optimized Scalability for Sustainable Growth
Improved Customer Retention Rates
Reduced Customer Acquisition Costs (CAC)
Improved Customer Satisfaction Score (CSAT)
Enhanced Net Promoter Score (NPS)
Increased Conversion Rates